Logo and Colours • Typography • Elements • Gallery •
Tasks
Logo Design
Visual Identity
Marketing Materials
Photo and Video
Tools
Adobe Photoshop
Adobe Illustrator
Adobe Lightroom
Industry
Food and Beverage
Sections
Files
Overview
Rumba is a Spanish and Mediterranean restaurant located at The Shops at Ayala Triangle Gardens, Makati. Taking inspiration from the term Rumba, which was introduced in Spain in the early 20th century as rumba flamenco, the restaurant’s dishes flirt, tease and sway on the palate.
My Tasks
I designed the whole branding of the restaurant following the direction of the head of Marketing. The restaurant was designed to match the rhythm of the dishes, so I added textures, floral patchworks, and spanish tile design.

Luxurious Mediterranean
Logo
We decided to keep the logo simple yet rich and luxurious. The serif font is perfect to show off luxury but relaxed with its curves.
I used green shades to replicate the restaurant's interiors, mixing in yellow/gold for a premium feel.


Typography
Rumba uses Felix Titling MT for display and for its logo while FS Lucas Pro for body texts and some headlines.


Elements
For added visual appeal, textured elements, floral illustrations, and Spanish-inspired tile design are used with Rumba's collaterals.

An ambiance that matches the rhythm of the dishes
Social Media Videos
For added visual appeal, textured elements, floral illustrations, and Spanish-inspired tile design are used with Rumba's collaterals.








